With OH&S and Compliance issues being what they are, FUZZY! it doesn't cost much to cover yourself in case of liabilities.
BlueCrystal Creative experience in creating custom industrial warning has labels that help ensure dangers are displayed and your obligations as a director or manager are met.
We have wide ranging industrial experience and are fully capable of reading electrical schematics and hydraulic flowcharts. We can create labels that correctly translate the danger or personal obligation to the user.
With a full range of design and production capabilities, BlueCrystal Creative has the proven ability to design, produce and supply almost any safety sign, safety label needed.
Our experienced designer can create to your exact requirements so that the message is accurately communicated, reducing risk, protecting people from harm and protecting yourself from liabilities.
How often when renewing or getting new signage for your business do you consider the
whole building and its environment? At BlueCrystal Creative we often have people coming to us, seeking new
or upgraded signage for their business without even considering the
building or street it's going to be seen in!
Before you start your signage review, take a photo of the outside
of your
building, stand and truly look what the oncoming traffic can really see.
Do plants, or other signs predominantly fill
the environment, can you make out the shape of the building from the
street? Take a moment to try and view the building actually as a first
time client does, OK now consider what
colours in your logo pallet could be used to contrast you business
against the background, in some cases by choosing one of your logo's
stronger colours
and repainting the entire building in just that colour, a much smaller
sign can
be used to even greater effect, because the whole building now acts as a
logo. You often see this used to great effect by major chain
operations, you can drive along
a busy street and see the whole building painted in their corporate
colour and
recognise it instantly
A second advantage of using the corporate colour, is that it's the equivalent of adding white space
around the logo which in a visually confusing street can add a
great deal of clarity
If you would like to find out about how to use you're building for best effect call us at BlueCrystal Creative today and ask us about the science of Business signs
BlueCrystal Creative ~ Quality signs for your small business
BlueCrystal Creative media & design Brisbane Australia, Ph 0418 752 103 www.bluecrystalcreative.com Affordable and creative advertising and marketing solutions.
When Ford (USA) launched its Explorer SUV video via Facebook last year, it was more effective than a Super Bowl ad, guess the cost of 30sec Super Bowl time.
QUICK STATS Fords Explorer facebook page got 232,556 likes & 2,786 on share's (people talking about it) In plain english that means is nearly a quarter of a million people acknowledged liking the product
shared with there friends and 2,786 went even further by activity promoting the product.
Lets compare that
Mainstream media, in a city of 2~2.5 million, where just under 10% of the population is interested in the product (232,556 people) and watched the TV advertisement, and being traditional broadcast if you are trying to reach other city's you double, triple your cost (or more) Also once your purchased block of air time is gone, it's gone
Social Media = All of the above with out the cost, Oh did I mention that's this is world wide and 24/7 and will be available for years
- If you produced a funny, informative or captivating video then
- placed it on your companies facebook page
- then of your 20 "friends" "Liked" it and put it on their Facebook page
- that alone has increased
your website link back right there
- then those 20 peoples video posts were seen
by 220 their friends
- now that one video explains your product has the
possibility of being seen by
- 8000 people looking at it that way maybe videos not that expensive after all
QUICK STATS - The average number of friends a person has on Facebook 229
Video on your website can increase page retention time by 300%
BlueCrystal Creative media & design Brisbane Australia, Ph 0418 752 103 www.bluecrystalcreative.com Affordable and creative advertising and marketing solutions.
Over the years I've worked in or on almost every form of advertising TV, newspapers, want-a-be agency's, signs, corporate multi-nationals, recording studios, publishing, flags & banners - and only thing I can tell you as an absolute certainty is. . .
Advertising as you know it is dead
Just think how much the world has changed in the last five years, the exponential growth of the Internet, social networks, YouTube. The explosion of tablet's, smart phone's and web enabled to televisions in to the home, honestly when was the last time you bought a newspaper, It's all iPads and smart phone's now.
And it's only likely to get worse remember the family sitting around the TV as little as five years ago today most likely everyone in your house is watching a different show/video/game some of then not even available in Australia as a matter of fact YouTube itself estimates that 90% of all web traffic will be VIDEO by 2014
So let's stop and look at what your options are today if you spent $2000 on advertising On TV even with out production costs it's gone in 30 to 60 seconds and that's a non-prime on time slot
On radio depending on market and station it's gone in anywhere from a day to week-and-a-half
Bet you cash on a newspaper it's gone in a week or maybe just a one day on a weekend
In Yellow Pages it's gone in year and that's not a big add
Now where starting to get some return for our outlay, build a cheep website and maybe that will be good for 3 to 6 years, as long as your writing a little new content now and then.
Signs give a good return and have a life of perhaps five to 7 years, signs work well for business who's customers are in the local area.
But if you have the right type of video content online it can still be working for you 10 years or maybe 20 years later, for example if you sell playgrounds a video on how to choose, site, build & maintain you playground will be relevant for years, if you sell wholesale food stuffs recipes and storage tips will be usable for years. And because it's on Youtube once the production is complete it's free for all those 10 years, it increases your SEO and builds your business's on-line brand and most importantly provides your customers with information the really want
So you have a clear choice to make, stay with TV, radio & newspapers, or give me a call and let me show you how a mix of video, social networks, can be no more expensive.
I'm Peter FitzGerald from BlueCrystal Creative and we do YouTube for Business
BlueCrystal Creative, Graphic design & Sign company offering;
Signwriting, Print and Graphic Design, Typesetting, Flags and Banners,
Sell on-hold, Jingles, video production and Audio Recording, we are
located in south east Queensland Australia, between Brisbane and the
Gold Coast, please call 0418 752 103 we offer affordable and creative
advertising and marketing solutions. http://www.bluecrystalcreative.com/
BlueCrystal Creative's new video show reel Feb2012~Feb2013
I’ve uploaded to YouTube my new video show reel Feb2012~Feb2013 which features a selection of clips from
some of my recent 20+ videos in the last 12 months, the show reel highlights of my work as film maker, cameraman and editor as well as a little animation. Thought you might like to see it.
Thanks, Peter FitzGerald from
BlueCrystal Creative and
we do
YouTube for Business
BlueCrystal Creative, Graphic design & Sign company offering;
Signwriting, Print and Graphic Design, Typesetting, Flags and Banners,
Sell on-hold, Jingles, video production and Audio Recording, we are
located in south east Queensland Australia, between Brisbane and the
Gold Coast, please call 0418 752 103 we offer affordable and creative
advertising and marketing solutions. http://www.bluecrystalcreative.com/
